by Ane Bresler | Apr 17, 2025 | Thought Leadership
Artificial Intelligence in PR: Help or Hindrance for South African Communicators? In South Africa’s evolving public relations (PR) landscape, artificial intelligence (AI) is no longer a futuristic concept — it’s here, it’s fast, and it’s...
by Marc Ashton | Feb 28, 2025 | Thought Leadership
As a Public Relations (PR) / Investor Relations (IR) and B2B communications business in South Africa, we have to constantly be analysing markets trends and commentary to provide our clients with insights into what is happening in the market. Each month we analyse a...
by Ane Bresler | Sep 6, 2024 | Uncategorized
When launching a new product, brands have traditionally relied on a set of well-established communication strategies to reach their target audience and generate buzz. While traditional methods like distributing press releases, hosting media events and even handing out...
by Ane Bresler | Feb 13, 2024 | Thought Leadership
In today’s fast-paced business world, effective communication is key to success. Whether you’re delivering an elevator pitch or a comprehensive annual presentation, the ability to convey your message clearly and compellingly can make all the difference....
by Ane Bresler | Feb 13, 2024 | Thought Leadership
In the realm of advertising and publicity, the saying rings true: “Advertising is what you pay for; publicity is what you pray for.” But with structured processes, you can turn prayers into tangible results. Discover the power of processes in enhancing your PR...
