Blog Posts
Investor Communications Trends – January 2025
Each month our team analyses industry trends in Public Relations (PR) and investor Communications to assist our clients and industry stakeholders to remain up-to-date with the latest in market developments. The team analyses data from a variety of different sources...
Meet The Management – Altvest eyes China Venture Capital
We have made a commitment to support small and mid-cap businesses listed on the JSE and Cape Town Stock Exchange (CTSE) to connect with stakeholders and share their stories. In our latest "Meet The Management" podcast, our CEO Marc Ashton speaks to Warren and Tatum...
Annual Predictions podcast
What does 2025 hold for investment markets across the globe? Each year our CEO Marc Ashton joins Simon Brown (JustOneLap, Moneyweb) and Keith McLachlan who is now the Chief Investment Officer at Integral Asset Management to host an annual podcast. Now into its 12th...
How much should I be investing in business-to-business communications and marketing?
As we enter 2025, there is a renewed optimism in the air as economic and sentiment indicators suggest that South Africa may be turning a corner and Gross Domestic Product (GDP) growth could top 2%. While there is still much work to be done to get our economy firing...
Reflect, refresh and reignite: taking stock of your communications before the new year
It’s the most wonderful time of the year! As businesses rush to wrap up projects and meet final deadlines, one crucial task often gets overlooked: communication strategies. The end of the year is the perfect opportunity to reflect on your efforts, bringing clarity and...
So, you want to be an industry thought leader?
In today’s content-driven world, industry thought leadership signifies not just expertise but also the power to influence and reshape conversations. True thought leadership isn’t about simply being knowledgeable, but about inspiring change, offering unique...
November Trends in Communications and Public Relations (PR)
What is occupying the minds of those responsible for managing Stakeholder Communications, Public Relations and Marketing in South Africa? This is a subject that we obsess about, and we believe it is critical to use data to help inform our response to this question....
Deal-making, “ESG” and the Springbok rugby private equity transaction
Without a doubt, there are few transactions that have captured the South African public's imagination as much as the potential sale of a 20% stake in a new commercial-rights company overseeing the national Springbok team to private equity firm Ackerley Sports Group...
October trends in South African Investor Communications
Explore the latest trends in South African Investor Relations and Public Relations, including Altvest’s move to the JSE, JSE’s unclaimed dividends project, and cross-border collaboration with Nigerian businesses.
Aligning Your Social and Ethics Committee with a Strategic Communications Approach
In today’s rapidly evolving business environment, companies are increasingly tasked with maintaining strong relationships with a wide range of stakeholders. This is where the collaboration between a company’s Social and Ethics Committee (SEC) and its communications...
What We Learned from Leaderex 2024: The Power and Pitfalls of Marketing Activations
This week, the Decusatio team had the privilege of being an exhibitor at Leaderex 2024, hosted at the Sandton Convention Centre. The event was a melting pot of innovative business leaders, entrepreneurs, and industry influencers. As a business delivering B2B...
How Burger King’s ‘Whopper Tattoo’ campaign perfectly merges marketing and public relations
When launching a new product, brands have traditionally relied on a set of well-established communication strategies to reach their target audience and generate buzz. While traditional methods like distributing press releases, hosting media events and even handing out...
How Foord Leveraged Their Owned Media Superbly This Week
While Foord Asset Management is not a client of ours, we believe in acknowledging excellent work when we see it. This week, Foord has demonstrated how effectively leveraging owned media can make a significant impact, particularly in the B2B space. In a previous blog...
Harnessing the Power of Impact Reports for Your Business
At Decusatio Investor Communications, we believe that Impact Reports are more than just documents—they are a crucial piece of owned media that businesses should invest in to strengthen stakeholder engagement. In today's landscape, where transparency and accountability...
ESG Funding: Revitalising the South African Media Sector Through ESG Funding
As someone who has spent a significant part of my career as the editor of Finweek and later as the MD of Moneyweb before it was de-listed from the JSE, I've witnessed firsthand the transformative shifts that have taken place within the South African media sector. In...
Owned Media: A Strategic Investment for South African Businesses
In today’s rapidly evolving digital landscape, South African businesses must strategically manage their communication channels to maintain a competitive edge. Investing in owned media assets is an essential part of this strategy, providing long-term benefits and...
PLAYBACK: Invest in India Webinar
India is one of the fastest-growing economic powers in the world today and it playing an increasingly important role in economic and political matters across the globe. South Africa and India have long-enjoyed a tight bond across political, social and economic...
Does intimidation factor into your communications plan?
One of the more challenging aspects of doing business in South Africa is the propensity of people to “mobilise” (Read “weaponise”) special interest or political groups against businesses. This could take various forms but some of the more common include: The...
How to Get Started with Your PR Strategy without an agency
We recently unpacked 4 reasons why you seriously should consider a PR strategy, but we don’t just want to tell you why it is important – we want to tell you how to get started. Before you even think about employing an agency, we would encourage you to do some work...
4 reasons why you should seriously consider a PR strategy
In today's fast-paced, information-driven world, having a robust public relations (PR) strategy is no longer a luxury but a necessity for businesses of all sizes. Whether you’re a startup or an established company, effective PR can help shape your brand's narrative,...
Meet The Management – RH Bophelo
How do JSE-listed small and medium-sized businesses share their story with potential investors when there is limited analyst coverage and business media newsrooms have limited capacity? This has been an ongoing challenge for businesses listed on the JSE and Cape Town...
Meet The Management – Altvest Capital CEO Warren Wheatley
Our “Meet The Management” series gives investors and other stakeholders the opportunity to meet the people behind the businesses. This includes those listed on the JSE, Cape Town Stock Exchange (CTSE) and A2X. In our latest interview, CEO Marc Ashton speaks to Warren...
Crafting Impactful Impact Reports: Essential Don’ts for Organisations
Impact reports serve as a powerful tool for organisations to communicate their social, environmental, and economic contributions to stakeholders. As a public relations company dedicated to enhancing communication strategies, Decusatio Investor Relations recognises the...
Crafting Impactful Impact Reports: Essential Do’s for Organisation
In today's business landscape, transparency and accountability are paramount. Impact reports serve as a powerful tool for organisations to communicate their social, environmental, and economic contributions to stakeholders. As a public relations company dedicated to...
Leveraging Social Media in Public Relations: The Old Mutual Case Study
In today's interconnected world, the power of social media in shaping public perception and influencing brand reputation cannot be overstated. Recent events involving Old Mutual and the Molefi pension fund matter serve as a poignant example of how social media can...
Media In Focus: Neesa Moodley and the Daily Maverick
As a former financial journalist and editor with Finweek and Moneyweb, I have always been intrigued by the question of what makes a good journalist … and conversely, what people think the life of journalist is really like. “But don’t journalists just write stories –...
Leveraging Exhibitions for Media Coverage: A Strategic Approach to Effective Communications
In the world of business, being visible is crucial for expanding your enterprise. Amplifying a business profile hinges on a well-crafted communications strategy. It's not only about the message you convey but also the manner and platforms through which it's...
Navigating Pitfalls: Using ChatGPT as a PR Professional
If creating content is your bread and butter – is using Artificial Intelligence (AI) tools ethical? This is a question we have been confronted with since the inception of ChatGPT as an AI tool specifically. For us, the short answer is yes – if you remember to use it...
Unlocking Investor Confidence: Mastering the Art of Communicating Sustainability Initiatives.
Mastering the Art of Communicating Sustainability Initiatives.
Mastering Effective Communication: Three Step Recipe to Success
Discover how implementing effective processes can elevate your PR strategies, improve collaboration, and ensure consistent results. Learn practical tips for integrating processes seamlessly into your workflow.