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Are you factoring infographics into your PR and communications strategies?

Are you factoring infographics into your PR and communications strategies?

by Jade Hurst | Jul 14, 2025 | Thought Leadership

Use data-driven storytelling to strengthen your owned media Let’s be honest, most of us scroll through content without really taking anything in. With our attention spans being pulled in a hundred directions by fast, flashy content, it’s becoming more difficult to...
Investor Communications and PR techniques SA companies can learn from Warren Buffett

Investor Communications and PR techniques SA companies can learn from Warren Buffett

by Marc Ashton | May 9, 2025 | Thought Leadership

As a leading South African agency of financial PR and communications strategies for financial services businesses, we believe that Warren Buffett is arguably one of the best communicators in the business.  Buffett – regarded as one of the world’s greatest investors –...
How much should I be investing in business-to-business communications and marketing? 

How much should I be investing in business-to-business communications and marketing? 

by Marc Ashton | Jan 13, 2025 | Thought Leadership

As we enter 2025, there is a renewed optimism in the air as economic and sentiment indicators suggest that South Africa may be turning a corner and Gross Domestic Product (GDP) growth could top 2%.  While there is still much work to be done to get our economy firing...
November Trends in Communications and Public Relations (PR)

November Trends in Communications and Public Relations (PR)

by Marc Ashton | Nov 15, 2024 | Thought Leadership

What is occupying the minds of those responsible for managing Stakeholder Communications, Public Relations and Marketing in South Africa?  This is a subject that we obsess about, and we believe it is critical to use data to help inform our response to this question....
How Foord Leveraged Their Owned Media Superbly This Week

How Foord Leveraged Their Owned Media Superbly This Week

by Marc Ashton | Aug 26, 2024 | Thought Leadership

While Foord Asset Management is not a client of ours, we believe in acknowledging excellent work when we see it. This week, Foord has demonstrated how effectively leveraging owned media can make a significant impact, particularly in the B2B space. In a previous blog...
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