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Founder-Led Storytelling and Employee-Generated Content (EGC) in PR

Founder-Led Storytelling and Employee-Generated Content (EGC) in PR

by Lisa Gogo | Apr 20, 2026 | Investor communications, Thought Leadership

In Public Relations (PR) in South Africa, the ultimate goal is to build credibility, trust, and brand awareness through authentic messaging and meaningful relationships. Among the emerging global trends shaping PR strategy in South Africa are...
The Heavy-Lifting Behind Public Relations (PR) in South Africa

The Heavy-Lifting Behind Public Relations (PR) in South Africa

by Lisa Gogo | Apr 2, 2026 | Investor communications, Thought Leadership

Clients often want to measure the value of media exposure, yet the true impact of Public Relations (PR) in South Africais often misunderstood. While being mentioned in the media is important, the real value of PR extends far beyond simple mentions. The real heavy...
The Rise of Vertical Video Journalism in South Africa

The Rise of Vertical Video Journalism in South Africa

by Saprise Ngwenya | Jan 26, 2026 | Thought Leadership

As a leading investor communications and design agency in South Africa, it is critical that we keep our finger on the pulse of emerging media trends and changes in how information is consumed and distributed. That is why a recent News24 column by scholar and...
The Heavy-Lifting Behind Public Relations (PR) in South Africa

Investor Communications Trends – November 2025

by Marc Ashton | Nov 20, 2025 | Investor communications, Thought Leadership

As 2025 unfolds, South African businesses are navigating a fast-shifting communications landscape shaped by market volatility, regulatory scrutiny, media consolidation and rapidly evolving stakeholder expectations. At Decusatio Investor Communications, we continuously...
Are you factoring infographics into your PR and communications strategies?

Are you factoring infographics into your PR and communications strategies?

by Jade Hurst | Jul 14, 2025 | Thought Leadership

Use data-driven storytelling to strengthen your owned media Let’s be honest, most of us scroll through content without really taking anything in. With our attention spans being pulled in a hundred directions by fast, flashy content, it’s becoming more difficult to...
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